Mission Statement: Building a Greater Casa Grande

Vision Statement: The Greater Casa Grande Chamber of Commerce, as the voice of business, leads, promotes and develops opportunities for the success of our members and the community.

The Chamber’s Annual Meeting, was held virtually on Facebook Live, Friday, January 29. Changes to the Chamber’s mission statement were discussed and the 2021-2023 Strategic Plan Balanced Scorecard was presented. These were developed during the Board’s planning sessions, which were completed January 27, 2021. A vision statement was added, which resulted in changes to our mission statement.

Our new mission statement is “Building a greater Casa Grande.” Our prior mission statement has been repurposed and is now our vision for the future: “The Greater Casa Grande Chamber of Commerce, as the voice of business, leads, promotes and develops opportunities for the success of our members and the community.”

The Chamber’s two-year Strategic Plan Balanced Scorecard allows us to look at our business from four important perspectives: financial – how our Chamber members see us; customer – how our customers see us; internal – what we must excel at, and innovation and learning which means how we can continue to improve and create value. These four focuses are interconnected and maintain “line of sight” with our organization’s mission and vision. In each focus area of our scorecard, we identified objectives, measures and strategies to execute our plan, thus raising the bar on the value we bring to our members and our community.

Our 2021-2023 plan is an outlook to promote our strengths, enhance our existing business opportunities, and contribute the economic future for all who call the Greater Casa Grande area home.

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